What is the metaverse and why is it important?
The word “metaverse” is a new word derived from the combination of the meanings of the words “meta” (beyond) and “universe”. Metaverse is a collective virtual shared space created by the convergence of virtually augmented physical reality and physically persistent virtual space, including the sum of all virtual worlds, augmented reality and the internet.
The term "Metaverse" was first coined by science fiction writer Neal Stephenson in his 1992 novel "Snow Crash". In “Snow Crash”, the Metaverse is a hugely popular virtual world experienced by users equipped with augmented reality technology.
The lifelike virtual world is a shared sandbox where people are represented by digital avatars. The virtual world constantly grows and evolves depending on the decisions and actions of the society in it. People will be able to enter the metaverse completely virtually (i.e. with virtual reality) or interact with parts of it in their physical space with the help of augmented and mixed reality.
Why is it important?
Even if the Metaverse lags behind the fantastic visions captured by science fiction writers, it is likely to generate trillions of value as a new computing platform or content medium. But literally, Metaverse is becoming the gateway to most digital experiences, a key component of all physical experiences, and the next great business platform. The value of being a participant in such a system is also great. Today, the “internet” has no owner, but when we look at the most valuable publicly traded companies in the world, we see leading internet companies in the top positions. If Metaverse is really going to replace the internet, it could also show a big rise in economic terms. The Metaverse can generate a greater number and variety of opportunities than we see online. New companies, products, and services will emerge to manage everything from payment processing, authentication, recruitment, advertising, content creation, security, and more. This means that the jobs of many today's employees will end and transform.
How Will the Metaverse Affect Our Lives?
Existing online platforms allow users to move freely for certain services and within certain limits, but limit interoperability between platforms. You can build anything in "Minecraft", but you cannot export your creations to a "Fortnite" map. Metaverse will allow users to create their own content and distribute it freely in a widely accessible digital world.
Unlike the modern internet, Metaverse users will experience all the changes in real time. If a user makes any changes to the Metaverse, that change will be permanent and immediately visible to everyone. Metaverse's persistence and interoperability will provide users with greater continuity of identity and experience compared to the modern internet. In Metaverse, users will not need to have separate Twitter profiles, “Fortnite” characters, and Reddit accounts, they will be themselves on all channels. This continuity of identity will be the key factor behind how users buy and consume content on the Metaverse.
How can I enter Metaverse to organize an event?
Although technically not direct to the metaverse, many companies, especially Facebook, are creating similar environments that try to realize the structure in the metaverse. The important thing here is not to create diversity from these environments, but to support the development of an environment with a good infrastructure by other companies. As the Piladya team, we create a high user experience through our digital partner while serving our customers in this direction.
Our team, together with our digital partner, creates a world where you can do activities such as company events, virtual office, concerts, galleries, having fun with your friends. If you don't have time, you can choose one of our ready-made rooms and receive your metaverse within 1 day. For details;